Posts tagged ‘Prowein’

ProWein = Good Wine

Prowein, the semi annual congregation of the entire wine world occurred in Düsseldorf, Germany and I was there for a couple of days. Two busy days of talking to wine producers, distributors, tasting wines, looking at packaging and equipment.

It was a very busy show and business was brisk. I was amazed at the innovation of packaging and marketing. In addition, I cannot say I tasted one bad wine there either. In this extremely competitive business, I guess you have to be innovative and produce excellent wine in order to survive.

April 10, 2006 at 11:01 am Leave a comment

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